Sound Ideas is a Norwich based theatre company that strives to create new and unique interpretations of some of our most loved musicals and Little Shop of Horrors promises to be really different. The brand ethos is to push the boundaries, something reflected in their work.

On the twenty-first day of the month of September, in an early year of a decade not too long before our own, the human race suddenly encountered a deadly threat to its very existence. Little Shop of Horrors tells the story of the well-meaning florist Seymour Krelborn and his wisecracking plant, Audrey II. Seymour delights in the attention his leafy friend attracts, but when Audrey II develops a carnivorous craving for human flesh, the situation begins to spin out of control.

With the help of talented illustrator, April Nash, we have worked to create a new and exciting interpretation for the show. So far we have created print, branding and apparel designs. As the project continues we will create a full souvenir brochure and headshots for the production.